ABOUT
Nice to meet you!
I’m a product designer who is passionate about crafting meaningful and impactful products.
During my 10+ years in the design industry, I've worked in product design for 8 years, primarily for fast-paced B2C startups. This journey has shaped me into a versatile generalist designer, covering everything from research to execution, whether it's refining existing features or building brand-new ones from the ground up.
As an individual contributor (IC) designer, my goal is to continue crafting products that deliver real value to people and drive business impact through a blend of strategic thinking, craftsmanship, and a collaborative spirit.
Career Journey
Achievements
Co-led the creation of a new mobile app, securing board approval for market launch based on positive user sentiment and strong metrics, including a 50 Net Promoter Score (NPS) and an 83.3 System Usability Scale (SUS) score.
Developed a new membership feature, resulting in over 60% increase in sales volume and revenue.
Revamped a licensing submission experience, doubling submissions and increasing user engagement by 50%.
Testimonials
“Hyunjin is highly collaborative, demonstrates strong problem solving skills, works hard, and maintains a positive attitude throughout.
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“Working with Hyunjin has been nothing short of inspirational. The unique blend of creativity, strategic thinking and keen understanding of user-centric design helped the team see things in a different light. She brings tones of positive energy to the team and is just a lovely person to work with. Any team would be lucky to have her!”
“Hyunjin equipped my team with a demo tool that enables us to efficiently introduce our service to potential partners. It allows me to simplify the sales and training processes we have built out in a way that is digestible for our customers. Hyunjin was very easy to work with, providing quality work with quick turnaround times. ”
And many more!
